Never before has it been so easy to market directly to your customer base. Yet, in this era of infinite options, using social media effectively to generate leads and drive revenue is indeed an art and a science.
What is the first step of the customer journey today? Google. Facebook. Instagram. Twitter. Pinterest. Whatever you are offering, whatever your industry, there is one constant - The Internet. And social media is where your customers live.
Are you thinking: But I'm not on any social media and I'm doing fine right now- Is this neccessary?
The answer is sure, you're doing fine - right now. For now. Not to worry - even if you don't exist online right now - reading this article is the very first step on a pretty exciting journey. Hey, even if you do have a presence online, but it's not really an asset yet - I am here to help!
This blog is chock full of useful and plain-speaking advice on all things social media and digital strategy. You may end up enjoying this stuff as much as I do! If not, and you're ready to take the next step- drop me a line. It all starts here!
Feel free to check out my Instagram, Facebook, Twitter, like, follow, DM, and join the conversation - I'd be delighted to hear from you!